| Service Packages |
BRONZE |
SILVER |
Gold |
Platinum |
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| Website Traffic from PPC (Price Per Click) |
100
-1000 visits per month |
Less
than 5,000 visits pm |
Less
than 20,000 visits pm |
Less
than 50,000 visits pm |
| Adwords Monthly Spend |
Less than £750.00 |
Less than £1,500.00 |
Less than £3,000.00 |
Less than £6,000 |
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| Contract Agreement |
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|
|
| One Time Setup Cost |
£250.00 |
£300.00 |
£400.00 |
£500.00 |
| Monthly Costs (2nd Month Onwards) |
£95.00 |
£130.00 |
£170.00 |
£200.00 |
| Minimum Time Duration |
2
months |
2
months |
2
months |
2
months |
| Payment Due Monthly in Advance |
Y |
Y |
Y |
Y |
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| Project Initializing |
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| Business Objective Understanding |
Y |
Y |
Y |
Y |
| Analysis of your Website |
Y |
Y |
Y |
Y |
| Competitor Research |
Y |
Y |
Y |
Y |
| Audit your Account & Setup |
Y |
Y |
Y |
Y |
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| Campaign Management |
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| Keyword Research |
Y |
Y |
Y |
Y |
| Maximum Amount of Keywords |
Up
to 250 |
Up
to 500 |
Up
to 1500 |
Up
to 5000 |
| Negative Keyword Research |
Y |
Y |
Y |
Y |
| Ad Groups Creation |
Up
to 50 |
Up
to 150 |
Up
to 450 |
Up
to 1000 |
| Campaigns |
Up
to 5 |
Up
to 15 |
Up
to 45 |
Up
to 150 |
| Geo-Targeting |
Up
to 2 ad copies per Ad Group |
Up
to 3 ad copies per Ad Group |
Up
to 3 ad copies per Ad Group |
Up
to 3 ad copies per Ad Group |
| A/B Ad Copy Testing |
Y |
Y |
Y |
Y |
| Local Search Campaign |
Y |
Y |
Y |
Y |
| Geo-Targeting |
Y |
Y |
Y |
Y |
| Day Parting |
Y |
Y |
Y |
Y |
| Different keyword match typing |
Y |
Y |
Y |
Y |
| Budget Management |
Y |
Y |
Y |
Y |
| Bid Management |
Y |
Y |
Y |
Y |
| Landing Page Selection |
Y |
Y |
Y |
Y |
| Landing Page Design A/B Testing |
Upgrade |
Upgrade |
Upgrade |
Upgrade |
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| Ad Group Monitoring |
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| Google Analytics code setup |
Y |
Y |
Y |
Y |
| Traffic Statistics Analysis |
Y |
Y |
Y |
Y |
| Set up Conversion Tracking |
Y |
Y |
Y |
Y |
| ROI Management |
Y |
Y |
Y |
Y |
| Monthly Audit trail of tasks completed |
Y |
Y |
Y |
Y |
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| Reports |
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| Daily Google Analytics Dashboard |
Y |
Y |
Y |
Y |
| Conversion Tracking Monitoring |
Y |
Y |
Y |
Y |
| Google Analytics Goals Setup |
Y |
Y |
Y |
Y |
| Custom Monthly Report |
Y |
Y |
Y |
Y |
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| PPC Platforms |
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| Google AdWords |
Y |
Y |
Y |
Y |
| MSN Ad Center for Bing & Yahoo Search |
Upgrade |
Upgrade |
Upgrade |
Upgrade |
| Facebook Ads |
Upgrade |
Upgrade |
Upgrade |
Upgrade |
| LinkedIn Ads |
Upgrade |
Upgrade |
Upgrade |
Upgrade |
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| *These
are indicative budgetary pricing for packaged solutions. |
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| Alternatively
we can bill you instead based on a percentage of your Adwords spend each
month (This only applies after month one) |
Small Business is 15% of your
Adwords Spend.(Minimium £300 per month ppc spend) |
12% of your Adwords Spend |
10% of your Adwords Monthly
Spend. |
8% of your Adwords Monthly
Spend. |
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| *Contact
us to discuss bespoke requirements and larger packages that we offer. |
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